Eliminate the complexities and inefficiencies commonly associated with buying and selling used furniture
One major challenge users often encounter on existing platforms is the inability to efficiently find furniture that meets their specific needs and constraints. Traditional marketplaces may lack detailed filter options, making the search process time-consuming and less effective.
One major challenge users often encounter on existing platforms is the inability to efficiently find furniture that meets their specific needs and constraints. Traditional marketplaces may lack detailed filter options, making the search process time-consuming and less effective.
The insights gained from research participants played a pivotal role in shaping the application's core features. Feedback particularly highlighted key pain points like the inability to efficiently handle item transfer logistics and the challenge of staying within budget.
Additionally, the research illuminated important patterns in how users typically search for used furniture, which informed the design and functionality of the platform. This affinity clustering of feedback and observed behaviors helped fine-tune the application to meet real-world needs more effectively.
Our application elevates the user experience by providing a comprehensive filter menu that allows for highly tailored searches. Whether you're constrained by budget, location, or specific furniture conditions, the platform makes it effortless to find what you're looking for.
Our in-app chat function ensures that you can directly and securely negotiate with sellers, iron out details, and arrange logistics, all within a single, reliable platform.
Leveraging the power of image-based searching, our platform allows you to find the closest match to any furniture you've seen and loved. Whether you're inspired by something online or in a store, a simple photo can lead you to similar listings in your area.
She lives alone in a studio apartment, her rent is 1400 per month. She is interested in interior design and wants to find some key pieces of furniture she has seen on social media. She is open to second-hand purchases. Budget is important to her but without a car to pick up items, she will likely purchase the things she likes brand new and have them delivered to her place.
To gain a holistic understanding of the user experience and to identify key touchpoints, pain points, and opportunities for improvement, I created a comprehensive User Journey Map. This visual representation chronicles the entire process a user goes through when interacting with our platform, from initial discovery to engagement, transaction, and finally, to long-term loyalty.
My starting point involved specifying the brand colors, anchoring keywords, and articulating a thorough set of
guiding principles that would inform the project's direction.
In alignment with the brand's focus on readability and user-friendly design, Lexend was selected as the primary typeface for the application. Known for its clean lines and legibility, Lexend contributes to a more accessible and easy-to-read interface. The choice of this font further reinforces the brand's commitment to creating an experience that is not only visually appealing but also highly functional and inclusive.
In furtherance of the brand identity, I curated a collection of supplemental images that strikingly blend natural and man-made elements. This selection of imagery not only adds layers of depth to the aesthetic experience but also resonates with the brand's ethos of bridging sustainable living with modern convenience.
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The initial phase of developing the marketing website involved sketching out design ideas that drew inspiration
from both my UI mood board and other design references that resonated with the project's objectives. These
preliminary sketches served as rough blueprints, allowing me to visualize the layout, flow, and key components
that would eventually come together in the high-fidelity mockups.
I advanced to creating high-fidelity mockups that served as the project's visual and functional blueprint. The high-fidelity designs encapsulated all of the application's core features.
In line with the brand's emphasis on
minimalism, the item listing section is
designed to deliver essential information in
a clean, uncluttered format. The focus is on
highlighting images provided by the seller,
as visuals often convey more than text
alone can.
Key details like price, condition, and
location are displayed succinctly, allowing
users to quickly assess the value and
relevance of an item without feeling
overwhelmed by information.
One of the standout features allows users to search by using a photo. Whether taken on the spot or uploaded, this function helps users find the closest available match to a piece of furniture they've seen online or in person.
Understanding the frustration often
experienced due to limited search
customization, the filter menu in this project
was carefully designed to give users a
greater sense of control and precision.
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